Performance Disclosure

Annual Performance Results
Net of Fees
SEM Composite Assets

Year

SEM Composite
S&P 500
Composite Dispersion (%)
Total Assets at End of Period
(USD millions)
Percentage of Firm Assets
Number of Portfolios
Wrap Assets as a % of Total Composite Assets
Total Firm Assets
(USD millions)
1998
26.19
28.57
--
0.83
36
4
0%
2.32
1999
24.10
21.03
0.39
4.56
73
18
0%
6.26
2000
4.50
-9.15
0.80
7.13
87
24
0%
8.17
2001
0.35
-11.91
1.06
11.45
76
35
0%
15.05
2002
-10.98
-22.15
0.79
14.50
82
47
0%
17.60
2003
20.12
28.62
0.29
33.37
69
78
38%
47.93
2004
12.52
10.92
0.37
92.17
84
143
42%
109.54
2005
-0.51
4.84
0.38
105.62
78
194
39%
137.34
2006
8.20
15.77
0.47
126.77
87
213
36%
147.56
2007
10.13
5.48
0.38
148.07
97
256
18%
152.80

Suncoast Equity Management, Inc. has prepared and presented this report in compliance with the Global Investment Performance Standards (GIPS™).

  1. Suncoast Equity Management, Inc. is an independent investment management firm established in 1997. Suncoast Equity Management is an equity investment manager that invests in U.S.-based securities. The composite was created on 12/31/1997.
  2. Suncoast Equity Management is an equity only money manager employing the principles of Benjamin Graham & Warren Buffett. The discipline is a bottom-up fundamental approach and blends value and growth parameters. The portfolio consists of between 15-20 stocks. Suncoast Equity has only one composite. It is made up of all managed accounts that are fully invested with no investment restrictions. Accounts must be fully invested at the beginning of the performance period before they are included in the composite.
  3. The composite is comprised of 213 portfolios with $126.77 million in assets representing 87% of the firm’s total assets. Approximately 36% of the assets in the composite are comprised of portfolios with bundled or wrap fees. These fees include management consultant fees and trading costs. Additional information regarding policies for calculating and reporting returns, as well as a complete list and description of composites is available upon request.
  4. The performance results presented are net of investment advisory fees and net of all transaction costs and expenses. Investment advisory fees are described in Part II of Suncoast Equity Management, Inc.’s Form ADV. The management fee schedule is as follows: First $500,000 1.50% / Over $500,000 1.00%
  5. The index used for comparison is the Standard and Poor’s 500 Index, an unmanaged index with no expenses, which covers 500 industrial, utility, transportation, and financial companies in the U.S. markets. It is a capitalization-weighted index calculated on a total return basis with dividends reinvested.
  6. No alteration of composites as presented here has occurred because of changes in personnel or other reasons at any time.
  7. The composite dispersion represents a measurement of the consistency of the composite’s performance results with respect to the returns of the individual accounts within the composite over an annual period. The annual dispersion is measured by the asset-weighted standard deviation of the composite. Only portfolios that have been managed for the full period are included in the composite dispersion calculation. In accordance with the GIPS standards, dispersion data is not provided for years in which the composite is comprised of fewer than five accounts.
  8. Valuations and returns are computed and stated in U.S. Dollars.
  9. Pursuant to GIPS guidelines, beginning June 2002, accounts that experience cash flows in excess of 10% of the account’s market value are temporarily removed from the composite. These accounts are added back to the composite when they are considered fully invested. The minimum account value for inclusion in the composite is $100,000. Additional information regarding the treatment of significant cash flows is available upon request.
  10. Suncoast Equity Management has received a firm-wide GIPS verification for the period 12/31/97 - 12/31/07. The SEM composite has received a performance examination for the same time period.